💬 With the majority of participants coming from senior leadership roles, the event creates a powerful environment for learning and high-level networking. The program explores how to navigate the unique GBA marketing ecosystem while also aligning with broader APAC strategies, using Hong Kong’s position as a strategic gateway connecting China with key Asian markets.
🧠 Special sessions are dedicated to cross-border growth, regional expansion, and multi-market entry strategies. Attendees gain practical insights into data-driven decision-making, customer experience optimisation, AI-powered personalisation, and the integration of emerging technologies within diverse digital ecosystems.
🗒️ This summit is designed for senior executives working across:
* Marketing and marketing technology leadership
* Cross-border and regional digital strategy
* Customer experience and engagement
* Data, analytics, and consumer insights
* E-commerce, marketplaces, and platform integration
* CRM, automation, and digital transformation
🧨 What sets this event apart is its intensive one-day format, strong cross-border participant mix, and limited solution provider presence, ensuring a focus on end-user insights. In-person networking experiences are built into the agenda to encourage meaningful conversations and long-term partnerships.
🎟️ Join industry leaders shaping the future of MarTech across the Greater Bay Area and be part of the discussions driving regional and global marketing innovation.